Post by account_disabled on Mar 14, 2024 3:58:09 GMT
I support companies of all sizes in their web visibility strategy. knowledge graph Better understanding Internet users' requests in order to better respond to them this is Google's ambition. To this end, the engine regularly adds new features aimed at improving the experience (and satisfaction) of its users. It is in this spirit that the Knowledge Graph was born an algorithm allowing a block of information (the Knowledge Panel) to be displayed in the SERP when Internet users type certain types of queries – for example, about a company, a personality or an emblematic place.
In this article, we invite you to discover Google's “knowledge graph”, to explore its advantages, and to study how it works. Definition of Google Knowledge Graph From time to time, in response to a certain type of BTB Directory query, Google does not just display results in the form of a list of links (organic and paid) the engine deploys blocks containing hand-picked information , intended to improve users' understanding of a specific topic. These blocks are “Knowledge Panels”, and they are built from the “Knowledge Graph” a vast encyclopedia of facts and entities compiled by Google from data accessible online.
In the SERP, the Knowledge Panel is displayed to the right of the results. For the example below, we typed the name "Elon Musk" into the search bar. The box gives information concerning the personality who is the subject of the request first and last name, profession, brief biography, key dates, family, major works, illustrations, etc. Google selects, via its Knowledge Graph, the information it considers the most relevant to meet the expectations of Internet users.
In this article, we invite you to discover Google's “knowledge graph”, to explore its advantages, and to study how it works. Definition of Google Knowledge Graph From time to time, in response to a certain type of BTB Directory query, Google does not just display results in the form of a list of links (organic and paid) the engine deploys blocks containing hand-picked information , intended to improve users' understanding of a specific topic. These blocks are “Knowledge Panels”, and they are built from the “Knowledge Graph” a vast encyclopedia of facts and entities compiled by Google from data accessible online.
In the SERP, the Knowledge Panel is displayed to the right of the results. For the example below, we typed the name "Elon Musk" into the search bar. The box gives information concerning the personality who is the subject of the request first and last name, profession, brief biography, key dates, family, major works, illustrations, etc. Google selects, via its Knowledge Graph, the information it considers the most relevant to meet the expectations of Internet users.